You know that Google I not the only platform for publishing ads. There are some traditional advertisements as well such as newspaper ads, television ads brochures, and billboards. You just can’t measure the result of such advertisements but you can measure the Google AdWords ad easily. Also, the budget for a traditional advertisement is n its higher side.
On the other hand, Adword ads (โฆษณา Adword, which is the term in Thai) will give you exact measuring tips and luxury to monitor your performance.
Factors On Which The Adwords Measuring Depends
· Traffic
It will tell you how much traffic you got on your websites through Google Adwords and if the traffic is less than you anticipated then you can look for improvement. In that way, it is pretty handy and easy to track your overall performance.
· Leads
Lead is as important as traffic and revenue and here you can know how many leads you have generated through your Google Adword Ads.
· Keyword
Keywords are very important and the right placement of keywords is very essential. You can figure out easily that which keywords have generated the most traffic on your websites. It gives you an idea to choose your keywords wisely and focus more on the right placement of keywords.
· Click
You can easily spot the number of searchers that have clicked on your ad, it also generates important leads. If searcher I not spending much time on your website but at least clicking it once might generate leads.
Benefits Of Google Ads To Grow The Business Faster
· Increase Brand Awareness
Adword ads will allow you to promote your brand and thus, you can expect the traffic and finally the revenue from branding your products on Google.
· Tackle You, Competitors, Better And Efficiently
People search for the product that they want to buy or may just want to know about the product and maybe if they find it worth it, they might buy instantly. In such a case if people are searching for something related to your product and you are not running an ad on Google but your competitors are running ads. Then it’s over for you, how could you win the race? Therefore, it is important to know about your competitors who are in the race with you.
· Adword Ads Work Way Faster Than Search Engine Optimization
Both Google AdWords and SEO are used for generating high traffic and for generating high revenue but Google AdWords works way faster than SEO.